We help businesses succeed in a world where people learn about services, products and brands online before anywhere else. Our digital marketing strategies will give you the visibility you need on social media, search engines and through engaging shareable content across the web.

Social Media Marketing

The attention of everyone in the UK and beyond is on Facebook, Instagram, Twitter, Snapchat and Linkedin. We’ll help you grab this attention with our social media advertising and organic communications strategies. We’ll build awareness, increase sales and drive traffic to your website or bricks and mortar store, while we tell your story organically. We’ll organically interact with your community to create long term loyalty, increasing interactions and audience growth.

Advertising through social media channels is by far the most cost effective way of reaching new consumers, grow an existing audience and increase sales. We tailor our activity to your budget and adapt our approach based on your objectives and timeframes for success.

We work with some amazing clients on both local and national campaigns, consistently seeing successful results. Whatever your goals, we will help you achieve them through cost-effective, highly targeted advertising and attention grabbing communications.

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Consulting

Use the services, expertise, and experience of our digital marketing agency on a consultancy basis — Just like having your very own dedicated marketing department.

We’ll start our partnership by auditing your marketing activity and brand, while learning about your business. We’ll then create your strategy, map out a marketing plan and make all of our services available to you.

Our team will put this plan into action, managing the marketing for your business. Working as an extension of your team we can also train, inform and guide your internal personnel — helping everyone within your business understand the how’s, what’s and why’s of our activity and where it will take your business.

Speak to us today to learn how we can do great things together.

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SEO

SEO stands for Search Engine Optimisation. It’s a digital marketing strategy that organically grows your websites visibility on search engines like Google and Bing through on-page, off-page and technical strategies. We convert this visibility int0 increased website traffic, leads, sales and profit.

Our team will identify your target audience so we can tailor your on-page optimisations and content strategies, to generate website traffic that will convert. We’ll then grow your organic website traffic through ongoing SEO activities. We work hard to give you traffic, conversions, revenue, and keyword rankings, and above all — maximum ROI.

We’ll continually monitor and adapt your strategy according to the findings of our detailed reports. These reports will also keep you informed of our progress along with way so you can see how our work is getting you the visibility and site visits you need.

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Content Marketing

Content marketing is the opposite of the hard sell. It’s about using engaging, memorable content to communicate to your target consumer without being ‘that brand’ who tries to sell to you without adding any value in return.

Content comes in the form of images, words, video and sound. Our skilled creative team will produce this content for you and deliver it across multiple channels and platforms. First we will identify your target audience and learn their behaviours so we can deliver the best data driven content to the right people, in the right place. It will be content that truly resonates with them, effectively communicating your brand message and adding value before ‘the sell’.

Our content marketing activities will also support your SEO strategy, lead generation campaigns, brand awareness and audience growth. So speak to us today to begin a content marketing campaign that will resonate with your target audience and put your brand to the forefront of their minds, because selling alone can only take your business so far.

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Google PPC Marketing

Need to be seen on Google now? Paid search marketing on Google known as PPC (Pay Per Click) campaigns will position you at the top of the search results, effectively and efficiently driving qualified traffic to your website to generate leads, sell products and services.

Our team will identify the right keywords for your brand through detailed research; then develop highly targeted campaigns, while always striving to reduce your cost of sale or cost per acquisition. These ads could be in the form of search engine listings with compelling copy, eye-catching Google shopping placements, programmatic adverts or remarketing messages.

We will manage your bids, budget and campaigns while delivering transparent reports alongside impressive results that will quickly grow your revenue and achieve your goals. Contact us to discuss your goals.

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Remarketing

By complimenting your PPC campaigns with retargeting/remarketing activity we are able to reach those website visitors who didn’t covert to a purchase or lead on their first visit. It’s rare that all of your site visitors will convert right away so it’s important to target them again with enticing messaging.

This gives you the ability to tailor your content to segmented demographics, show them alternative products and services or give them more information about ones they’ve already viewed. You can share special offers and communicate your USPs; or up-sell and cross-sell to existing customers or re-engage with visitors who abandoned shopping baskets in online stores.

These remarketing messages can be seen all over the web; in places like Facebook feeds or within Messenger, on display banners within popular websites, or on your Instagram feed. These messages and visuals will be tailor-made for the audience segments we’ll create for you — increasing the chance of their success.

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Direct Marketing

Digital direct marketing is a term we use to cover our range of services and strategies that in essence delivers important messages to your audience to make them take action. This includes email marketing, SMS marketing and in-app messaging campaigns in places like Facebook Messenger.

We pride ourselves on managing some hugely successful campaigns for many of our clients and have years of experience in this area. We drive online sales with tried and tested marketing best practices and engaging designs. With our retail clients, these campaigns have the lowest cost of sale they have seen – making their email marketing revenue stream their most profitable.

While we manage these direct marketing campaigns we will grow your database and analyse demographical data in the process. We’ll put in place processes and automation that will simplify your direct communications strategy for your business. Get in touch with us today to hear more success stories and learn how we can work together.

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Influencer Marketing

The world of social media has opened up a thriving culture of influencers and bloggers with vast audiences following their online story. On many occasions, Influencers are considered experts in their field so connecting your product, service and brand to the right influencer and audience quickly gets eyes on you from the right audience. On other occasions influencers who have a following that matches your target demo can endorse your product, making it the new must-have item instantly.

Making use of this marketing technique can activate your brand, give you viral content that the end consumer will love and get a huge number of eyes on your brand like TV advertising of the past used to do. This can be achieved through images, videos or written words, shared by the influencer of your choice.

From top level brand strategy, to visual identity, communications and creative, we will help you achieve your goals. Working as part of your team is where we both can shine and if you would like us to train, inform and guide your internal team – we can give you the tools to step out on your own without us (heaven forbid).

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